BET grows its lead against VH1 on Top 25 cable shows; OWN network keeps rising

August 1, 2013) – In the competition between BET’s “The Game” and VH1’s “Love and Hip Hop” the latter has regularly been the most watched cable program in black households. But BET has been closing the gap as it continues to dominate in the number of viewers it attracts to it leading shows. 

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August 1, 2013) – In the competition between BET’s “The Game” and VH1’s “Love and Hip Hop” the latter has regularly been the most watched cable program in black households.

But BET has been closing the gap as it continues to dominate in the number of viewers it attracts to it leading shows. 

More and more, black women are driving ratings success in cable TV, as demonstrated by OWN’s “The Haves and the Have Nots” finishing in the top five for the first time.

BET again was the most watched cable network for the last week of July.

It claimed 10.9 million viewers for its nine shows on the Top 25. VH1 attracted more viewers, but again had to settle for second place with 8.2 million for four show.

And for the first time, the OWN network reached the third most watched network on the chart with 4.9 million for five of its shows. 

The total number of viewers for the Top 25 cable shows in black homes, according to Nielsen data, was down three percent from the previous week to 30 million.

Top 25 Cable Shows in Black Households

Rank | Program | Network  | AA Rating | AA Share | AA Viewers 2+(000)

1

LOVE & HIP HOP ATLANTA 2 VH1

16.6

25.6

3,272

2

THE GAME BET

11.5

16.8

2,366

3

HIT THE FLOOR VH1

10.9

15.8

2,250

4

LOVE & HIP HOP ATLANTA 2 VH1

9.3

13.3

1,803

5

HAVES AND THE HAVE NOTS OWN

8.3

12.5

1,584

6

SUNDAY BEST 6 BET

6.8

10.6

1,445

7

THE GAME BET

6.8

10.1

1,350

8

WWE ENTERTAINMENT USA

5.7

8.2

970

9

WWE ENTERTAINMENT USA

5.4

7.8

925

10

THE GAME BET

5.3

7.8

1,166

11

SWEETIE PIES OWN

5.1

8.3

980

12

SUNDAY BEST 6 BET

4.8

7.1

971

13

BET MOVIE OF THE WEEK BET

4.8

7.2

1,054

14

WWE ENTERTAINMENT USA

4.7

7.3

878

15

THE GAME BET

4.5

6.8

985

16

LOVE THY NEIGHBOR OWN

4.4

6.5

911

17

SUNDAY BEST 6 BET

4.1

6.1

818

18

LOVE THY NEIGHBOR OWN

4.1

6.4

804

19

WWE FRI NIGHT SMACKDOWN SYFY

4.1

6.9

758

20

IYANLA, FIX MY LIFE OWN

4.0

6.8

710

21

TRUE BLOOD HBO

4.0

5.9

809

22

CATFISH: THE TV SHOW SSN2 MTV

4.0

5.9

667

23

THE GAME BET

3.9

6.3

827

24

JESSIE DISNEY

3.9

6.7

816

25

LA LAS FULL COURT LIFE 4 VH1

3.9

5.7

939

Source: Nielsen research. Ranked by percent of African-American households watching. Based on live and same day viewing. Number of viewers shown in thousands (1,000 = 1 million). Representing more than 13.45 million television households in the U.S., the African-American television audience is the lar

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