Disney celebrates ‘The Lion King’s’ release with wildlife venture

“Protect the Pride” campaign focuses on protecting and revitalizing lion populations and the habitats they need to thrive.

tlk_conservation_1200x1200_02To celebrate the release of Disney’s “The Lion King,” the upcoming groundbreaking feature film helmed by Jon Favreau, The Walt Disney Company has launched a global conservation campaign to raise awareness of the crisis facing lions and other wildlife across Africa. The Lion King “Protect the Pride” campaign focuses on protecting and revitalizing lion populations and the habitats they need to thrive. Disney has already donated more than $1.5 million to the Wildlife Conservation Network’s (WCN) Lion Recovery Fund (LRF) and its partners and will make additional grants as well as invite fans to help double the donation for a total contribution of up to $3 million. Fans may participate by taking part in celebratory experiences and purchasing special-edition products, as part of The Lion King Protect the Pride campaign.

It’s been 25 years since Disney released the original version of The Lion King; sadly, during that time Africa has lost half of its lions, and only about 20,000 remain. Disney is supporting the Lion Recovery Fund and their vision to double the lion population by 2050.

The Disney Conservation Fund (DCF) has directed $75 million to save wildlife globally since 1995, including $13 million to protect African wildlife spanning more than 30 countries.

“The Lion Recovery Fund has a vision to bring lions back across Africa, and Disney’s powerful storytelling is a perfect way to get even more people aware of the lion crisis and inspired to take action,” said Charles Knowles, President and Co-Founder of Wildlife Conservation Network. “The Wildlife Conservation Network is proud to continue its longstanding collaboration with Disney to make a meaningful impact for people and wildlife across Africa.”

Fans can explore The Lion King Protect the Pride website to learn more about The Lion King Protect the Pride campaign and find ways that they can get involved.

The all-star cast includes Donald Glover as Simba, Beyoncé Knowles-Carter as Nala, James Earl Jones as Mufasa, Chiwetel Ejiofor as Scar, Seth Rogen as Pumbaa and Billy Eichner as Timon and the fulm roars into theaters on July 19, 2019.

The Lion King, directed by Jon Favreau, journeys to the African savanna where a future king is born.

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